Posts Tagged ‘Intero Franchise Services’

Intero Franchise Services, Inc. Expands Across the Mississippi

By Teressa Francis | May 8th, 2012 0 Comments

Nashville, TN veteran real estate office gains fresh start with Intero

Intero Franchise Services Inc., a company affiliated with Intero Real Estate, Inc. (“Intero”), recognized as one of the fastest-growing and most innovative brokerages in the industry, announced today that it has expanded into the greater Nashville, Tennessee area.  The Grand Opening will take place on June 7th.

Located in the Nashville suburb of Murfreesboro, the office is ideally situated to service Nashville, Green Hills, Franklin and Brentwood.  This office will mark the 44th franchise and the first to be east of the Mississippi, increasing Intero Real Estate’s reach farther than it’s ever been in the U.S. “We are excited to extend the Intero brand across the Mississippi.” Gino Blefari, Intero President and CEO, says.  “We go where we find people who are the right fit for the Intero brand because they have the same values and believe in the culture we’ve created.  In Murfreesboro, we found those people.”

The location, a former Prudential office, will transition with 48 agents and will be growing.  Intero Middle Tennessee, as it will be called, is owned by Mark Rowland and will be managed by Don Day, both real estate veterans with over 15 years of experience.  “We were really attracted to Intero’s Leadership Team and their ability to continue to gain momentum during a time when so many seem to be losing it,” states Rowland.  “The technology platform and operational support provided by the company will truly make a difference in all of our future transactions,” adds Day. “We can move forward with our business knowing we will be well taken care of.”

With this change, Intero Middle Tennessee will be focusing on the luxury market, taking advantage of Intero Prestigio, a luxury division providing an exclusive menu of global marketing services customized for each property.

Intero Middle Tennessee

3173 S. Church St.

Murfreesboro, TN 37127

About the Intero® brand

Founded in 2002, Intero Real Estate Services, Inc. has quickly become one of the premier real estate brands in the U.S.  In 2004, Intero Franchise Services Inc. began franchising and currently is operating in many of the western states.  In 2009, Intero International Franchise Services, LLC embarked on developing territories in Asia Pacific, Europe, Middle East, Africa, and the Americas.  The companies are private and headquartered in California’s Silicon Valley.

Contact:

Teressa Francis

+1 408 342 3010

tfrancis@interorealestate.com

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Intero Franchise Services, Inc. further expands presence internationally

By Teressa Francis | January 16th, 2012 0 Comments

Announcing Intero Los Cabos

Cupertino, California – (January 16, 2012) – Intero Franchise Services, Inc. announced its continued expansion with the opening of a new international location in San Jose del Cabo within the municipality of Los Cabos, Mexico. This office will be in the center of town, located next door to the local Starbucks, at Local 7 in the plaza mega commercial.

Franchise owners and partners, Steve Boyle and Richard Rand are converting their existing brokerage to Intero Los Cabos. The renovation is scheduled to be completed very soon and they are looking forward to their grand opening celebration Thursday, February 2, 2012 between 5pm – 9pm.

With all existing agents on board, Steve and Richard anticipate to grow their office to become the premier real estate company in Los Cabos. They plan to create an office that is focused on selling the lifestyle dream. Being a multifaceted residential brokerage, they want to also entice developers to the vacation properties available in Mexico.

“We are excited to extend the Intero brand into the Mexico market,” said Steve Boyle, acting broker of Intero Los Cabos. “There is a lifestyle opportunity that exists in San Jose del Cabo. The Intero brand’s strength in the U.S. and internationally make it the ideal partner to provide quality real estate investment opportunities to our client base. The Intero system therefore will revolutionize the way real estate is done here.”

“We are pleased to have Intero Los Cabos become part of the Intero® family,” said Intero Real Estate Services President and CEO Gino Blefari. “We’ve always thought about expansion in terms of the individuals involved. We go where we find people who are the right fit for the Intero brand because they have the same values and believe in the culture we’ve created. Steve Boyle and Richard Rand are those people. With them on board, we simply couldn’t pass on the opportunity to expand into Mexico.”

Intero Los Cabos:
Los Cabos S. de R.L. de C.V.
Local 7 de la Unidad Comercial ubicada en Boulevard Mauricio Castro no. 4650,
Col. Zona Hotelera,
San José del Cabo, Baja California Sur, C.P. 23400

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Intero collaborates on marketing for Malaysian developers

By Teressa Francis | May 13th, 2011 0 Comments

Leading brokerage company reaches agreement with Metro Homes

Cupertino, California – (May 13, 2011) – Intero International Franchise Services, LLC, announced that is has expanded its network in the Asia-Pacific region through a marketing agreement with Metro Homes, one of the largest estate agency firms in Malaysia with 13 offices throughout the country.

As part of the agreement, Intero will collaborate with Metro Homes to provide investors with knowledge and access to trusted international real estate professionals within the Intero global network. In addition, this agreement will provide a promotional opportunity for developers to advertise to an extremely connected target market. Presently, the Intero global network is comprised of offices throughout the U.S., Hong Kong, Shanghai, the UK and now Malaysia. Joining together, both firms will create a platform to assist clients in the purchase of real estate property.

“This opportunity provides our clientele a simple and trustworthy solution to investing overseas,” says K.L. See, owner of Metro Homes. “Likewise, we are grateful for the chance to showcase attractive property investments in Malaysia to Intero’s international community. Also, with the recent expansion of the Malaysia My Second Home Programme, promoted by the Government of Malaysia, foreigners who fulfill certain criteria, are allowed to stay in Malaysia for as long as possible on a multiple-entry social visit pass.”

Mike Bidwell, CEO of Intero UK explains, “With this alliance between Intero and Metro Homes, UK developers will now have the ability to promote properties in South East Asia.” Property exhibitions in Singapore, Kuala Lumpur and Hong Kong have become an increasingly important source of London property buyers according to an article in Property-Report.com, the trusted source for Real Estate news in Asia.

“This collaboration allows us to seek opportunities to expand abroad and represents Intero’s commitment to solidifying a global brand presence, a necessary element to thrive and innovate in a real estate business,” concludes Intero CEO Gino Blefari.

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Intero Franchise Services, Inc. Executes a Definitive Master Franchise Agreement for the Houston Metropolitan Area

By Teressa Francis | February 24th, 2011 0 Comments

Innovative brokerage company further expands national presence with the opening of the first Intero® Andare(sm) office in Texas

Silicon Valley, CA – Intero Franchise Services, Inc. has signed a master franchise agreement in Texas with Avanti Capital Management (“Avanti”), a real estate investment group operating in the Houston metropolitan area.

Avanti will operate as a master franchise of the Intero Brand with an exclusive territory that encompasses the Houston, Texas metropolitan area. Avanti’s aggressive growth plans include, through an affiliate, opening its first company owned office located in West Ave, this spring. West Ave is a hip luxury urban neighborhood located in the heart of River Oaks. Initial franchise locations are planned in the Katy and Woodlands markets.

“We are honored to align with the Intero family of companies, a premier brand with an amazing story that is rapidly expanding domestically and internationally,” said Avanti CEO and President of Intero Houston, Daniel Ciscomani. “We are excited to introduce a fresh approach into the Houston market with innovative systems, training, technologies, and unmatched executive leadership.”

The Intero office in West Ave will be led by local broker, Katie Maxwell, and will feature the Intero Andare design, a smaller technology-rich and more eco-friendly space designed for today’s mobile REALTOR.

“The economics of a real estate brokerage today are different than a few years ago,” said Tom Tognoli Intero COO. “Ciscomani’s progressive business philosophy coupled with the Intero Andare office model will revolutionize the way real estate is done in Houston.”

Intero President and CEO Gino Blefari added, “Continuing to build on our global presence, this agreement presents an incredible opportunity to further align Intero with internationally recognized U.S. markets.”

The launch of Intero Houston follows the recent announcements of Intero UK, Intero Shanghai and Intero Hong Kong locations.

About the Intero® brand

Founded in 2002, Intero Real Estate Services, Inc. has quickly become one of the premier real estate brands in the U.S. In 2004, Intero Franchise Services Inc. began franchising and currently is operating in many of the western states. In 2009, Intero International Franchise Services, LLC embarked on developing territories in Asia Pacific, Europe, Middle East, Africa and the Americas. The companies are private and headquartered in California’s Silicon Valley.

About Avanti

Avanti is a Texas based boutique private equity group that represents an exclusive network of domestic and overseas investors who are seeking attractive investment opportunities in real estate.

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Intero Franchise Services, Inc. Signs Three New Franchisees Resulting in Five New California Locations

By Gino Blefari | January 7th, 2011 0 Comments

Leading U.S. brokerage announces Rich La Rue as the area developer in Southern California

CUPERTINO, Calif.– Intero Real Estate Services, a leading U.S. real estate brokerage that has recently expanded its brand globally, as a franchisor, through Intero Franchise Services, Inc. and Intero International Franchise Services, LLC, announced the signing of three new franchisees resulting in five new offices in California. Additionally announced, Rich La Rue will serve as the Intero area developer in Southern California.

As President and the Intero area developer in Southern California, La Rue will convert his two real estate brokerage offices to Intero in Palm Springs and Palm Desert. Both offices are scheduled to operate under the Intero brand beginning on January 7 with more than 100 agents combined.

“In an extremely difficult time in the housing market when many of his competitors were closing offices, Rich La Rue proved his exceptional leadership by growing his operation and succeeding,” said Intero CEO Gino Blefari.

La Rue brings more than 27 years of experience in real estate sales and management to Intero highlighted by his 2010 growth of 59.4% in his company-owned real estate offices.

“I am honored to be joining the Intero brand, a truly innovative organization that is growing while others are shrinking,” said La Rue. “I am excited for the opportunity and all that we can achieve together.”

Two additional Intero Real Estate offices will open in Northern California – one in the Vietnam Town area on the east side of San Jose, and one in Milpitas, which is transitioning on January 8 with approximately 20 agents from the former company name Prestige Realty. The offices will operate under the leadership of owners Steven Tran and Dylan Nguyen and manager, Hector Molina.

Finally, in June, a former Windermere Real Estate office located in the Evergreen area of San Jose, California, will transition to the Intero brand. Marvin and Denise Morris will operate this new franchise location.

About the Intero® brand

Founded in 2002, Intero Real Estate Services, Inc. has quickly become one of the premier real estate brands in the U.S. In 2004, Intero Franchise Services Inc. began franchising and currently is operating in many of the western states. In 2008, Intero International Franchise Services, LLC embarked on developing territories in Asia Pacific, Europe, Middle East, Africa and the Americas. The companies are private and headquartered in California’s Silicon Valley.

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Intero Real Estate Services, Inc. sustains profitability through innovation in 2009

By Teressa Francis | March 4th, 2010 0 Comments

Leading U.S. brokerage announces 2009 profits, shares insights on successful model

CUPERTINO, SILICON VALLEY, USA  — Intero Real Estate Services (http://www.interorealestate.com), a leading U.S. real estate brokerage that has recently expanded its brand globally, as a franchisor, through Intero Franchise Services, Inc. and Intero International Franchise Services, LLC, announced today that its brokerage operation – based in California’s Silicon Valley – was profitable in 2009 despite persistent challenges in the housing sector. Intero was founded in 2002 and became one of the fastest growing companies in the history of U.S. real estate.

2009 was a challenging year in real estate. Intero executives attribute the company’s success in this environment to a long-term commitment to innovation that allowed Intero to realize efficiencies other companies were unprepared to leverage, seize opportunities before its competitors and retain productive agents and franchisees.

“Intero sprung from the cradle of innovation here in Silicon Valley, so doing things that are new, pursuing ideas that are different – it’s a spirit that is an integral part of our brand,” said Gino Blefari, Intero’s President and CEO. “While most in our industry remained static in old models which no longer worked, we decided to act – and that action is directly tied to our continued profitability.”

Bob Moles, Intero’s Chairman, added, “Increasing top line revenue growth in 2009 while at the same time growing our bottom line profit in this real estate environment, demonstrates convincingly that the Intero® brand, tools and systems are positioned to perform well even in down markets.”

Blefari offered several examples of initiatives driving Intero’s success, including:

Technology innovation: Intero aggressively pursued the mobile opportunity in 2009, resulting in greater consumer engagement and enhanced productivity for agents and franchisees. The 2009 Intero mobile initiative included a GPS-enabled listings service, a WAP (browser-based) mobile application, and a native iPhone application.

A pioneering new office model: While many real estate organizations continue to discuss a leaner, more attractive office model, the Intero Andare(sm) office concept experienced its third full year of operation. The Intero Andare office concept features a “cafe-style” workspace, a paperless work-flow and a high-tech, stylish appearance that permits brokerage operators to realize efficiencies while presenting a more compelling brand experience to consumers and agents.

An aggressive digital media strategy: Over the past three years Intero shifted 90% of its media spend from print to digital, increasing Web traffic and consumer and agent engagement. In 2009 the company accelerated this effort, launching a network of blogs, expanding its presence on Facebook, Twitter and YouTube and launching a highly successful series of email newsletters.
“The Intero® brand, with its proven formula for rapid growth and sustained profitability, has been received extremely well by entrepreneurs around the world looking for a compelling business opportunity,” said Javier Parraga, President of Intero International Franchise Services, LLC. “Because of the innovative spirit that drives the company, we’ve been able to present a compelling picture that other, more traditional brands cannot.”

Concludes Blefari, “2009 was a difficult year in many ways, but served to validate our vision for a different kind of real estate organization guided by an innovative sensibility that produces results.”

About the Intero® brand

Founded in 2002 Intero Real Estate Services, Inc. has quickly become one of the premier real estate brands in the U.S. Today, the Intero® brand  has over 1,800 agents and 40 company owned and franchise offices covering California, Colorado, Nevada and Texas. The company is private and headquartered in California’s Silicon Valley.

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