Magazine calls on real estate experts to offer staging tips
Looking for some staging ideas?
Real estate experts from across the country sent in their tips to REALTOR® Magazine. The magazine has listed many of them.
Here are a few from the story.
Cari Pemberton of Buy, Sell, Organize & Stage in Colorado Springs, Colo., says she has sellers write a letter to potential buyers about some of the “less evident benefits, such as the annual Easter egg hunt at the end of the cul-de-sac,” according to the magazine.
Kria Lacher of Meadows Group Inc., Realtors®, of Portland, Ore., says that to add a bed to an empty room, she arranges moving boxes into the shape of a bed and then throws nice bedding on top of them.
Chad C. Caramanna of Shadetree Realty Group Inc. in Fellsmere, Fla. offers this: “I always put something in the oven like apple pie or fresh bread."
Shawn Moss of Century 21 C.R. O’Neil & Co., told REALTOR® Magazine he has his clients put an ice cube in the carpet imprints caused by furniture. The melting ice causes the carpet to expand and fill the imprints, he says.
Check out the complete list here.
See Also
- Intero Real Estate Services- Find Real Estate, Property For Sale, Homes For Sale
Intero Real Estate Services is one of the premier real estate brokerages. Find real estate, properties, homes for sale in Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
- REALTOR® Magazine, the official magazine for the National Association of Realtors®
The magazine advances real estate best practices, brings expert insight to significant trends and provides REALTORS® with timely decision-making tools on business purchases and strategies.
Magazine offers tips to succeed in 2009 real estate market
An article in this month’s issue of REALTOR® Magazine takes a look at the National Association of REALTORS® 2009 economic forecast and then offers some tips on how to best maneuver in the market.
NAR predicts that existing home sales will edge up 6 percent this year, after falling for two years, but the real estate market is still expected to be difficult. New home sales are expected to continue dropping, the article says. Prices overall have decreased about 12 percent from their 2006 peak, the magazine said.
You’ve undoubtedly heard these tips offered up before, but they are worth repeating. Here are a few from the article:
_ Target areas where prices that are dropping quickly. David Howell, a broker in Viriginia, says that in some areas of his market where prices were well below their peak, sellers were getting multiple offers in fall 2008. He expects the trend to continue.
_ Communicate sales to consumers. Alicia Trevino of Alicia Trevino REALTORS®, in Mesquite, Texas, praises door hangers as cost-effective way to let residents know that homes are selling in the area. At the 2008 REALTORS® Conference & Expo, she said that “people get the perception I’m the only one out there selling,” because she is one of the few people in the area to use the hangers, the magazine said. Other effective communication tools are newsletters, “just-sold” postcards and e-newsletters.
For the full list of tips on home sales, plus forecasts and tips for for-sale inventory and mortgage financing, click here.
See Also
- Intero Real Estate Services- Find Real Estate, Property For Sale, Homes For Sale
Intero Real Estate Services is one of the premier real estate brokerages. Find real estate, properties, and homes for sale in Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
- National Association of REALTORS®, the Voice of Real Estate
NAR is the nation’s largest trade association, representing more than 1.3 million members in all aspects of the residential and commercial real estate industries.
- REALTOR® Magazine, the official magazine for the National Association of REALTORS®
The magazine advances real estate best practices, brings expert insight to significant trends, and provides REALTORS® with timely decision-making tools on business purchases and strategies.
Article Offers Technology Checklist for New Year
Michael Antoniak offers a technology checklist for 2009 in January’s issue of REALTOR® Magazine.
Among the must-haves for many real estate agents: mobile phones, computers, digital cameras and navigation solutions, he says.
For phones, Antoniak says a smartphone is the best choice for many agents. He notes the latest iPhone and Blackberry Bold as well as the Motorola Motozine ZN5, which was unveiled as a “mobile imaging device good enough to replace a digital still camera.”
On computers, he says a notable trend is the additional selection of ultra-compact mobile computers. Some examples, Antoniak says, are the Lenovo IdeaPad S-10, Dell Inspiron Mini-9 and the Asus Eee PC 900.
The selection for cameras with wide-angle capabilities is growing, he says, and the article identifies Nikon’s Coolpix P80 because it has a zoom for highlighting features and a wide-angle setting that allows an entire room to be photographed.
Lastly, on navigation systems, he identifies hardware systems, like Sony’s Nav-U line, but also says that more GPS functions likely will be built into other hardware or provided as a service.
Click here for the full report.
See Also
- Intero Real Estate Services- Find Real Estate, Property For Sale, Homes For Sale
Intero Real Estate Services is one of the premier real estate brokerages. Find real estate, properties, homes for sale in Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
- REALTOR® Magazine, the official magazine for the National Association of REALTORS®
The magazine advances real estate best practices, brings expert insight to significant trends, and provides REALTORS® with timely decision-making tools on business purchases and strategies.
REALTOR® magazine makes suggestions on how to talk to a reporter and become a news source
Do you get nervous speaking to reporters? August’s issue of REALTOR® magazine offers tips on how to speak to journalists and how to become a news source.
Bill Zucker is the managing director of media practice for Burson-Marsteller in Chicago. Zucker suggests asking the reporter what the focus of the story will be before you agree to be interviewed so that you can research statistics to back up your answers.
The article also suggests agents keep their answers simple and never say “No comment.”
To become a news source, the article suggests you call or e-mail a reporter if you think you have a good story idea, but make sure you pitch it to the correct person. Another suggestion is to provide an anecdote or personal insight that will hold the public’s interest.
Here are a few other tips from the article:
- Send regular press releases or story ideas to reporters.
- Be sensitive to their deadlines.
- Provide facts with your story ideas.
For more suggestions, read the full article and watch the "Be a Media Star" video.
See Also
- REALTOR Magazine article
Tips for real estate agents speaking to the media
- Intero Real Estate Services
Intero Real Estate Services is one of the premier real estate brokerages in the nation, with 60 offices and more than 2,200 sales associates serving Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
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