Archive for the ‘Master Franchise’ Category

Master Franchises

By Intero Real Estate | August 4th, 2008 0 Comments

Perez discusses benefits of master franchises in article

As Intero pushes forward with its master franchise opportunities, one of the key people helping with the effort has penned an article extolling the benefits of master franchising.

Jose Perez, President of PCMS Consulting, along with Intero’s executive team will lead the master franchise sales campaign. PCMS Consulting is a consulting practice focused on the growth of real estate brokerages across the country.

In the article, Perez lists several advantages of master franchising. For example, he says master franchise operations generally don’t need as many employees or as much office space than traditional real estate brokerages. He also writes that the payout can be rewarding.  

“Traditional real estate brokerages are typically valued at 3 to 4 times annual earnings for a buyout, but a successful master franchise operation can bring much higher multiples due to the long-term agreements (often up to 10 years) it holds with its franchisees.”

In today’s environment, brokerages that will survive are those that have been looking at other options than just brokerage, and some have started mortgage and title businesses or are looking at technology enhancements to improve their bottom lines, Perez said.

“Master franchising is one more potential option brokers can consider as they look to deal with the ever changing real estate brokerage landscape,” Perez wrote.

See Also

  • Intero Real Estate Services
    Intero Real Estate Services is one of the premier real estate brokerages in the nation and has 60 offices with more than 2,200 sales associates serving Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
  • PCMS Consulting
    PCMS is a full service consulting, sales, and management organization formed in July 2007

Intero ready to launch master franchise sales campaign

By Intero Real Estate | July 22nd, 2008 0 Comments

Master franchisees will have exclusive territory rights

Intero Real Estate Services is moving forward with its master franchise opportunities.

The company is ready to launch a large-scale sales campaign this summer. Through the sales effort, Intero will award master franchisees exclusive territory rights to select regions in and out of the United States.

Intero will seek partners who know what it takes to run a profitable company and who appreciate how Intero operates. Those who sign on with Intero will manage their own growth, distribution of new offices, and development of strategic alliances and strategy to recruit top managers and agents. The master franchisees also will share franchise royalty, technology, and other revenue opportunities.

“We’ve been preparing for this for quite some time now, working out the kinks and getting our processes in place for the franchise program,” said Gino Blefari, president and CEO of Intero. “Now, we’re ready to move forward 100 percent and find the right people who are interested in gaining exclusive territory rights and growing with the Intero brand.”

Intero Chairman Bob Moles says the opportunities Intero provides are unmatched by other franchisors.

“We’re at a unique place with regard to our growth, and our leadership very is strong, made up of real estate people who’ve worked for years on the ground floor in sales, management and operations. Having access to that kind of experience, paired with the innovations we’re pushing is what’s going to make a franchisee successful.”

Intero’s executive team and Jose Perez of PCMS Consulting will lead the master franchise sales campaign.

For more information, please click here.

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Intero Announces Master Franchise Opportunities

By Intero Real Estate | May 28th, 2008 0 Comments

Effort to expand Intero’s footprint nationally

Intero is launching a national master franchise sales effort. The move will allow successful, existing real estate companies with multiple offices to better the fiscal strength of their companies by leveraging the Intero system in their surrounding markets.

Master franchisees have more freedoms compared to typical franchisees. They lead the growth of large, exclusive territories and share franchise royalty, technology and other revenue opportunities.

“Broker/Owners have longed for a solution to the downward trend of office profitability,” said Gino Blefari, Founder, President and CEO of Intero Real Estate Services. “Intero now offers an answer that will attract qualified, interested parties as we expand both nationally and internationally and based on the feedback we’ve received during our pre-launch effort, we’re definitely on the right track.”

Intero has retained PCMS Consulting to identify and interview potential partners.

“With my sales background at Realogy Corporation, parent company of some of the best-known brands in the real estate industry, I knew what Intero had and I am excited to be a part of it,” said Jose Perez, President of PCMS Consulting.  “These types of master franchise opportunities really don’t exist in today’s marketplace and will be very appealing for those who get in on the ground floor.”

For more information on master franchising opportunities, contact Masterfranchising@InteroRealestate.com.

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