Archive for the ‘Gino Blefari’ Category

Real Estate Conference

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Blefari to be featured speaker at RISMedia Conference

Gino Blefari will be among the featured speakers during the opening session of RISMedia’s Top 5 in Real Estate Network Leadership Conference.

The conference will be held Sept. 9-10 at the Roosevelt Hotel in New York. The opening session, Preparing for Tomorrow…Today – “The Perspective of Industry Leaders,” will be held from 2:30-5 p.m. Sept. 9.

Other panelists speaking with Belfari include Tami Bonnell, U.S. President of EXIT Realty Corp., Carter Murdoch, senior vice president of Bank of America, and Sherry Chris, President and CEO of Better Homes and Gardens Real Estate.

They will discuss the breakdown of market opportunities today and next year, banks, REOs, and credit challenges.

Other panels during the two-day conference will address social networking, tips and tricks for listing listing presentations, and the luxury market in recessionary times.

For a full schedule, click here.

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Intero Asia Pacific

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Intero expanding in Asia and the Pacific Rim

Intero International Franchise Services, LLC, has announced its expansion into Asia and the Pacific Rim.

The new Intero Asia Pacific will offer master franchise opportunities in parts of Singapore this month and in Hong Kong next month.

“Intero was born in Silicon Valley, which is a crossroads of innovation for the entire Pacific Rim,” Intero President and CEO Gino Blefari says. “This is a natural move for us and one we are uniquely equipped to execute successfully.”

Javier Parraga leads Intero International and Al Mendoza is the managing director of Intero Asia Pacific. Their reputation precedes them globally, Intero Chairman Bob Moles says.

“Their vision and international expertise on franchise development within the real estate sector has driven notable growth and network expansion throughout the world,” Moles said.

For more information, click here.

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Intero International

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Javier Parraga new President of Intero International Franchise Services

Intero has hired Javier Parraga, an international franchise veteran, to become President of Intero International Franchise Services, Inc. In that role, Parraga will work to expand the Intero brand across the globe.  

"I’m thrilled to now be a part of the Intero team," Parraga says. "And I’m excited about the opportunity to bring this successful and innovative brand into the Asia Pacific, Europe, Middle East and Central and South America regions." 

Parraga is a former executive with real estate conglomerate Realogy Corp. He joined HFS, which became Cendant and is now Realogy, in 1996, and has since negotiated and signed more than 100 master franchise agreements covering more than 150 countries and territories. 

Intero Chairman Bob Moles worked with Parraga at Cendant when Moles was chairman at Cendant’s Real Estate Franchise Group. 

"Javier is the finest International Franchise sales executive I have ever met in the world," Moles says.  "We are honored to have Javier’s leadership as Intero International Franchise Services embarks on growing the Intero® brand around the world.


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Intero Appointment

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Bruno appointed Vice President of Business Development

Mike Bruno has been appointed vice president of Business Development at Intero. In this position, Bruno will be responsible for expanding Intero’s market share in Northern California.

Bruno has been with Intero for six years, working in operations, marketing and franchise services.

“His deep knowledge of Intero’s culture, philosophies and systems make this a logical progression in his career with Intero,” said Intero President and CEO Gino Blefari. “Furthermore, Mike understands the value that we bring to the real estate broker and is the right person to articulate our story to the real estate community.”

Intero also announced this week that it has retained PCMS, the real estate consulting firm. 

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Market Share

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Intero becomes top real estate company in Silicon Valley

Intero Real Estate Services is now Silicon Valley’s top real estate company.

RE Infolink, the Multiple Listing Service in the Silicon Valley area, shows that Intero has a 17 percent share of Santa Clara County single-family home and condominium sales. That’s five percentage points ahead of Coldwell Banker Northern California, which has 12 percent of the market.

Until January, Coldwell Banker Northern California had been the market leader in the area.

“This is more than just one brand versus another. It relects a fundamental shift in the way real estate services are delivered,” Intero CEO Gino Blefari says. “It shows that our investments in technology, our commitment to innovation and vision for a new kind of real estate company have resonated with agents and consumers looking for a different – and better – experience.”

Blefari also notes that Intero continues to innovate and embrace change, even as other companies have cut services or reduced marketing budgets.

Just a few years ago, Intero moved ahead of Alain Pinel for second place in Santa Clara County.

Click here to read the full press release.

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A Look Ahead

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RISMedia.com article takes a look ahead at 2009; Blefari featured

A recent article at RISMedia.com notes some of the changes that have taken place in the real estate industry in 2008 and offers some insight into how business will be conducted next year.

For example, the article says that it is important that real estate agents know that “overall economic health is far down the road.”

When it comes to consumer confidence, Ron Peltier, chairman and CEO of HomeServices of America, says it is the job of the real estate industry to ensure that consumers “understand that real estate is still a smart investment,” the article says.

The story also says that for successful brokers and agents, cost cutting is a “highly creative and refined process.” That’s where Intero President and Founder Gino Blefari comes in to the story.

The article quotes the comments he made during RISMedia’s recent 13th Annual Power Broker Forum. During the forum, he said he cut $1 million from his budget. On his list of ways to save, he said he got rid of the “exotic coffee machines” and became a “green operation,” the article said.

Talk about green initiatives will become even more prominent in 2009, the RISMedia article says.

Carson Matthews, a Realtor with Harry Norman Realtors, an Atlanta-based company had this to say:

“It’s our job as stewards of the environment, but also as real estate agents, to educate our clients about what they can do in the homes that they’re buying and/or selling to help this cause.”

Click here to read the full article.

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Web Site Recognition

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Intero Web site ranks high in recent report

A new report ranks Intero’s Web site among the best for real estate brokerages.

In its report, 1000watt Consulting called the Intero site a “technological wonder” and said the home page “looks and feels unique, and evidences exceptional design quality.”

The report also praised Intero’s site for its integration of market and local amenity data and said “Intero has done a great job offering a Web site that rivals any search site on the Web.”

1000Watt Consulting considered several criteria, including content, design and usability, as it examined the corporate Websites for 500 of the largest brokerage companies in the United States.

Intero President Gino Blefari says Intero’s mission is to stay innovative in the marketing place. “We constantly seek to provide agents and customers with the best tools the industry has to offer,” he said.

Intero Chairman Robert Moles says that as the company expands its franchise system nationwide, Intero believes “it is critical to offer our master franchisees the most innovative tools, systems and technologies.”

InteroRealEstate.com is powered by Terabitz.

The report by 1000Watt Consulting was published in conjunction with RealTrends, Inc.

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Economic Rescue

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Blefari offers his thoughts about the bailout bill

Intero Real Estate Services Founder, President and CEO Gino Blefari says the bailout bill President Bush recently signed into law was needed but it will take time for consumer confidence to build up again in the real estate market.

Blefari made his statements to RISMedia, which recently asked several experts in the real estate industry to comment for its series, “The Bailout-Looking Ahead,” about The Emergency Economic Stabilization Act of 2008.

In a Q&A with RISMedia, Blefari says people aren’t purchasing homes now because they are waiting to see what will happen with their jobs and with the economy.

“We have a lot of instability and uncertainty in this country right now,” Blefari said. “We’ll have to wait and see how the country reacts to the bailout once things start to happen and the election is over.”

However, he told RISMedia that now is a great time to invest in real estate because prices are down. He also said there are plenty of great deals from foreclosures.

For the full article, please click here.

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REALTORS® Conference & Expo

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Blefari among RisMedia’s Power Broker Forum panelists

Intero President and CEO Gino Blefari will be among the panelists at RISMedia’s Power Broker Forum next month during the REALTORS® Conference and Expo in Orlando.

Blefari will participate in a forum called “The Power Broker Perspective: Restoring Real Estate Confidence.” It will be held from 12:30-2 p.m. Nov. 7 at the Orange County Convention Center.

The discussion is expected to focus on today’s market and the economic crisis, as well as provide insight for working with the media and tips on how to work with the “psyche of today’s real estate consumer.”

For more information on the forum, contact Stephanie Andre at Stephanie@rismedia.com

The REALTORS® Conference & Expo, sponsored by the National Association of Realtors® is being held Nov. 7-10. It will include programs for sales agents, brokers, property managers and IT professionals. More than 500 exhibitors will be at the conference.

Cancer survivor and seven-time Tour de France winner Lance Armstrong will give the conference’s General Session presentation on Nov. 8.

More information can be found here.

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Going Green

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Magazine offers eco-friendly tips, ideas

This month’s issue of “California Real Estate,” the magazine published by the California Association of Realtors®, suggests ways consumers and agents can follow green principles.

“More consumers are becoming aware of green practices and are trying to reduce their carbon footprints, especially through their homes,” said C.A.R. President William E. Brown. “As REALTORS®, it is important that we also are educated on green practices so we can better serve our clients, who often seek eco-friendly and energy efficient designs during their home searches.”

One article in the magazine offers tips about how to create an eco-friendly office. Among the suggestions: Shut off your computer at night or allow it to enter into energy-saving mode, open the blinds and turn off the lights, and recycle ink cartridges.

“California Real Estate” readers also will learn how to define a green home and how to find green financing. And, they’ll pick up general tips on living green, such as bringing cloth bags to the grocery store or going meatless on Mondays.

Intero is a leader in green initiatives. The company has more than 100 EcoBroker Certified® agents. In 2006, EcoBroker International and the Association of Energy and Environmental Real Estate Professionals awarded Intero President and CEO Gino Blefari the EcoBroker Community Service Award.

Intero also has come up with a new concept in office designs that has a smaller, more eco-friendly footprint.

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