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REALTOR® Emeritus offers advice for making it through a market downturn

Geary Jones, a REALTOR® Emeritus with 50 years of experience in real estate, knows a thing or two about market downturns.

In 1966, the worst year for him, interest rates jumped from 4.75 percent to 7.5 percent within months and he made $3,000 for the whole year.

“It wasn’t easy. People had just stopped buying. I don’t know if that downturn was as severe as things are today, but it was hard for families,” Jones said in a interview with REALTOR® Magazine.

For his part, Jones said just kept working and talking to as many people as he could, and he encouraged his salespeople to be optimistic and prepared.

As for those in the real estate industry who are struggling today, he urges them not to complain or to be discouraged. And, he encourages them to keep searching for clients.

“Peaks and valleys are part of the real estate world. That’s easy to say, I realize,” Jones told the magazine. 

Read the full Q & A from Realtor® Magazine here.  

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