Intero Real Estate Blog

NAR Immediate Past President offers ideas for building your business

Dick Gaylord, the 2009 Immediate Past President of the National Association of Realtors, offers seven tips for boosting business. You can hear them on a new video.

The video is worth watching, but here are few of the highlights:

• Get out there, Gaylord urges. Consumers need to know that you are in business, actively representing clients, he says. “There are a lot of buyers and sellers out there but if your name isn’t front and center, you’re not going to get any business,” Gaylord said.
• Foolproof financing. Talk with clients about their financing options and encourage them to get-approved, he urged. “In the current credit environment, it pays for realtors to help perspective homebuyers find a financing backstop. This is just in case there is a problem at closing,” Gaylord said.
• Get referrals. The 2007 NAR Profile of Homebuyers and Sellers showed that 43 percent of buyers and 41 percent of sellers found their sales associate through a referral from a friend or relative, Gaylord says. The easiest way to build relationships with past clients, he says, is to stay in touch with them after closing.

You can watch the full video and hear all of seven tips here.

See Also

• Intero Real Estate Services – Find Real Estate, Property For Sale, Homes For Sale
  Intero Real Estate Services is one of the premier real estate brokerages. Find real estate, properties and homes for sale in Arizona, California, Colorado, Florida, Hawaii, Nevada and Texas.
• National Association of REALTORS®, the Voice of Real Estate
  NAR is the nation’s largest trade association, representing more than 1.3 million members in all aspects of the residential and commercial real estate industries.